Posts Tagged ‘viral’

Time is the Key Ingredient

February 16, 2015

I have really been neglecting this blog, I feel like a bad parent. I know it’s there, I’m just not giving it the attention it deserves for whatever extraneous reasons.

You may remember (or you may not) the Lars Andersen: a new level of archery video that went viral towards the end of January.

Ben Green and I thought it would be a good idea and exercise to parody it.

Most videos that go viral have about a week where they’re being talked about and passed around the public arena. After that everyone moves onto the next one and ceases to care. Sometimes you’ll get a parody of the video a week after and people will start passing that about but beyond that I’m not sure if people revisit those things.

This issue means the video not only has to be made in a very short space of time but it also has a short shelf life (in theory). Additionally, in order for people to be made aware of the parody, the video would have to be shamelessly and intensely promoted online for it to be seen by anyone.

Unless of course the video is made by a big company with a large fan base and/or links to the press. By the time Ben and I got round to shooting our parody four days had passed and the original was on 16million views, I was working on a freelance job and so time wasn’t particularly on our side.

We both, came up with a bunch of ideas and gags from watching the video, combined them into a rough structure and spent half a day shooting things involving lacing shoes that we thought would be funny. In the evening, I only had a few hours to edit the thing and then record the narration which Ben wrote and I riffed on and I think that’s where it came together.

I don’t think you need to see the source material to enjoy our little video (but you should and it would help) and I also think it works outside the influence of its origins. I just wish I had, had time to promote the shit out of it on twitter, etc.


Josh

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Japanese Doctor Who

August 14, 2014

I love the internet, one minute you can be looking for something the next you’re seeing something else you never would have expected to simply because that’s where the adventure has led you.

That’s exactly what happend about four years ago, little did I know where it would eventually lead me or what it would lead me to.

There’s a whole subculture of remixes, parodies and homages to horrible (and good) film rip offs and that’s ultimately where this video will end up, in that wonderfully bizarre corner of the internet. For the moment and as of writing this post it has enjoyed (as have I) 15 seconds of internet viral stardom.

I was going to write a nice little post going into more detail but Wired and Henshin Justice have already done such a wonderful job it’s just easier to link you to them instead.

Josh

Check out the virals

December 4, 2009

Today,  i should be working on my Final Major Project but instead find myself setting up blogs, flickr accounts and making funky viral ads of dead celebs (so they can’t sue me) for my t shirt shop.

I’m not a fan of advertising, although I like these ads; at first i thought they’d just be a little joke… i still think they’re a little joke, i just have high aspirations for them.

Josh